Cars & Coffee
This illustration was commissioned by a friend who organizes a charitable meet & greet car show annually. He asked me to create an image that could be primarily used in promotional material such as posters, signs, online events and social media posts to raise engagement. There were also a few visual elements he wanted, including a Ferrari F40 and a retro-futuristic coffee shop sign. I took these points and ideated a variety of options and through an iterative collaboration with the client, we arrived at this final image. The event sponsors are visible near the bottom without taking too much attention away from the event details. The letters "DAR" in the licence plate are an homage for an individual who created the catalyst for this charitable event.
I've added some prior rough ideations below for a visual journey of how I arrived at this piece.
